Because being a celery farmer also means leaving 25% of your crop in the field to respect the high standards of the industry, LOOP lends a hand to local producers. We save these neglected stalks and transform them into awesome cold-pressed juice. That's right, this is more than a unique and exquisite blend of truly good stuff, it's a solution to food waste.
We read somewhere that beet juice can clean your liver and increase your stamina by at least 25%. We also heard that you aspire to becoming a superhero and might be next in line for the Nobel Peace Prize. Don't take any chances - try this nectar of accomplishments to increase your odds of success!
It does sound quite fancy and will probably impress your yoga teacher, but seriously, what does it really mean?
Endangered fruits and vegetables that are saved by LOOP’s rescue squad are carefully washed with alkaline water, then pressed using our high tech sci-fi-type machine. It extracts all the juice from our produce without using any heat, which allows to preserve the integrity of all those potent nutrients while keeping our precious liquids alive.
The juices are then carefully blended according to our raw food guru’s special recipes and poured into recyclable, locally made bottles. Rest assured that you’re getting the best quality nectars, as this guy is pretty serious about his cold-pressed juices; he refuses to add anything other than fruits and vegetables, not even water.
Because cooking alters foodstuffs, we don’t pasteurize our juices. Instead, we rely on high-pressure pascalization as our trusty weapon to extend the shelf life of our juices. This method is much simpler than its name would have you believe. Essentially, it is akin to plunging our bottles 60km deep into the ocean. Strong water pressure destroys harmful pathogenic bacteria without destroying nutrients or affecting taste. It also ensures our delicious juices remain perfectly fresh and alive for up to 2 months.